November 11, 2023

During the holiday season, finding the best deals is on every shopper’s mind. Thanks to Google’s Shopping Graph, there are now double the amount of deals available compared to last year. To help you shop smart, Google has introduced a new deals destination on Search where you can find on-sale products from various online merchants all in one place. Additionally, Chrome has new features that allow you to easily track prices and find discount codes while shopping. With these new capabilities, you’ll be able to save money and find the best deals for your holiday shopping.

Table of Contents

Accessing the Deals Destination on Search

Introduction to the new deals destination

Are you tired of spending hours searching for the best deals online? Well, Google has a solution for you! Introducing the new deals destination on Search. This feature is designed to help you find on-sale products from across the web all in one spot, making your holiday shopping experience easier and more efficient.

Categories and merchants included

The new deals destination on Search covers a wide range of categories to cater to all your shopping needs. Whether you’re looking for apparel, electronics, toys, or beauty products, you can easily find promotions and markdowns in these top holiday categories. The best part is that the deals come from various merchants, including big-box stores, direct-to-consumer brands, luxury multi-brand retailers, designer labels, and even local stores. With such a diverse range of categories and merchants, you’re bound to find the perfect gift at a discounted price.

Scrolling through carousels of deals

Once you access the deals destination on Search, you’ll be presented with carousels of deals organized by category. These categories are tailored to your preferences based on what you usually like to shop for when you’re signed into Google. This means that you’ll see deals that are relevant to your interests, making it even easier to find what you’re looking for. You can simply scroll through the carousels and browse the deals at your leisure.

Clicking into a product

When you come across a product that catches your eye, you have the option to click into the product or visit the merchant site to learn more. This allows you to explore the product further and make an informed decision before making a purchase. With just a few clicks, you can find the best deals on the products you want, saving you time and money.

Finding Discounts with Chrome

Chrome’s ability to find discount codes

If you’re a Chrome user, you’ll be thrilled to know that Chrome can proactively look for discount codes to help you save money when you shop. When you open a new tab in Chrome on desktop, the “Resume browsing” card will show you products you recently viewed on shopping sites. This feature not only helps you keep track of the products you’re interested in but also informs you if there are any active promotions available.

You May Also Like  How Can I Get A Digital Marketing Certificate By Google?

Showing recently viewed products in ‘Resume browsing’

The “Resume browsing” card in Chrome is a convenient way to access the products you’ve recently viewed. It acts as a reminder of the items you’ve been considering, allowing you to easily pick up where you left off. Plus, if there’s an active promotion for any of the products you’ve viewed, Chrome will let you know. This ensures that you never miss out on a great deal.

Using the Discount tag icon to find coupon codes

When you visit a product page on a shopping site, you can take advantage of the Discount tag icon in the Chrome address bar. By clicking on this icon, you’ll be able to see any available coupon codes from the site you’re visiting. This feature eliminates the need for manual code hunting, saving you time and effort. With Chrome’s built-in discount code finder, you can make sure you’re getting the best price without any hassle.

How to find holiday shopping deals on Google

This image is property of storage.googleapis.com.

Price Insights in Chrome

Understanding the price insights feature

Have you ever hesitated to buy a product because you’re uncertain whether the price will drop after you make your purchase? Well, with Chrome’s price insights feature, you can put your worries to rest. This feature, which is already available on Search, is now also accessible in Chrome on desktop. It provides you with valuable information about a product’s price range and history, helping you make informed decisions about your purchases.

Finding the ‘Shopping insights’ label in Chrome

When you’re browsing a shopping site in Chrome, you may come across the “Shopping insights” label in the Chrome address bar. This label indicates that price insights are available for the product you’re looking at. By clicking on the label, you can open a new section in the Chrome side panel that displays the product’s typical price range and a price history graph for up to the last 90 days. This information can give you a better understanding of the product’s pricing trends and enable you to make confident buying decisions.

Examining the product’s price range and history graph

The price insights feature in Chrome provides you with valuable insights into a product’s pricing patterns. By examining the product’s typical price range, you can determine whether the current price is a good deal or if it’s worth waiting for a potential price drop. Additionally, the price history graph allows you to see how the product’s price has fluctuated over time, giving you a better understanding of its market value. With these insights, you can shop smarter and make sure you’re getting the best possible price.

Tracking Prices

Setting price drop alerts from Search on mobile

Want to be notified when the price of a product drops? Google has made it easier than ever to set price drop alerts. When you’re looking at a product on Search from Chrome on your mobile device, you can simply click the bell icon next to the product name. This will enable you to receive email and push notifications if the price of that product drops from retailers across the web. Setting price drop alerts ensures that you never miss out on a great deal and allows you to buy with confidence.

Bookmarking products in the Shopping list folder in Chrome

Chrome now offers a convenient way to bookmark products that you’re interested in. By creating a Shopping list folder in Chrome on desktop, you can easily save products and keep track of them in one place. This eliminates the need to constantly search for the same products and allows you to access them whenever you’re ready to make a purchase. With your shopping list organized, you can shop more efficiently and stay on top of the best deals.

Receiving price tracking updates

Once you’ve bookmarked products in your Shopping list folder, Chrome will automatically provide you with price tracking updates if available. This means that you’ll be notified if the price of a bookmarked product changes, allowing you to make timely and informed decisions. By staying updated on price changes, you can take advantage of discounts and make your purchases at the right time. With these features, tracking prices has never been easier.

How to find holiday shopping deals on Google

This image is property of storage.googleapis.com.

Introduction to Holiday Shopping on Google

Importance of finding good deals

When it comes to holiday shopping, finding good deals is on the top of every shopper’s mind. In fact, a survey conducted by Google and Ipsos revealed that eight in ten holiday shoppers consider finding a good deal on holiday gifts to be important to them. This highlights the significance of saving money during the holiday season and the desire to stretch one’s budget as far as possible.

You May Also Like  The 12-Second Rule: How to Craft Effective Emails

The Shopping Graph dataset

To help holiday shoppers find the best deals, Google leverages its comprehensive data set called the Shopping Graph. This data set consists of constantly-changing products and shopping information from around the world. By analyzing this vast amount of data, Google is able to provide users with accurate and up-to-date information on deals, discounts, and promotions. The Shopping Graph ensures that you have access to the most relevant and current information when searching for holiday gifts.

Increase in the number of available deals

Thanks to the Shopping Graph, the number of available deals on Google has doubled compared to previous years. This means that you have double the opportunity to find great discounts on the products you want. With such a vast selection of deals, you’re sure to find something for everyone on your holiday shopping list. Google’s commitment to providing a wide range of deals ensures that you can find the perfect gifts at prices that won’t break the bank.

The New Deals Destination on Search

Procrastination due to difficulty finding deals

According to a survey conducted by Google and Ipsos, 23% of people say they procrastinate their holiday gift-giving because deals are hard to find. This emphasizes the importance of having a centralized and easily-accessible platform for finding deals. The new deals destination on Search addresses this issue by organizing millions of promotions from thousands of brands and retailers all in one place. By eliminating the need for extensive searching, you can save time and avoid the frustration that comes with struggling to find the best deals.

Organizing millions of promotions in one place

The new deals destination on Search is designed to make your holiday shopping experience seamless and efficient. Instead of visiting multiple websites and trying to navigate through numerous promotions, you can now access all the deals you need in one centralized location. This saves you the hassle of searching through countless websites and ensures that you don’t miss out on any great deals. By bringing all the promotions together, Google simplifies the process of finding discounts and allows you to make the most of your shopping experience.

Deals in various categories and from different merchants

The new deals destination on Search covers a wide range of categories, ensuring that there’s something for everyone. Whether you’re shopping for apparel, electronics, toys, or beauty products, you’ll find promotions and markdowns in these top holiday categories. In addition to the diverse range of categories, the deals destination also includes offers from various merchants. This means that you have access to deals from big-box stores, direct-to-consumer brands, luxury multi-brand retailers, designer labels, and even local stores. The wide selection of categories and merchants ensures that you can find the perfect gifts at discounted prices, no matter your preferences or budget.

How to find holiday shopping deals on Google

This image is property of storage.googleapis.com.

Discounts and Savings with Chrome

Chrome’s proactive search for discount codes

Chrome takes the hassle out of finding discount codes by proactively searching for them when you shop. When you open a new tab in Chrome on desktop, the “Resume browsing” card will show you products you recently viewed on shopping sites. If there’s an active promotion available for any of the viewed products, Chrome will let you know. By keeping track of the products you’re interested in and alerting you to available discounts, Chrome ensures that you can make the most of your shopping experience.

‘Resume browsing’ card with recent products viewed

The “Resume browsing” card in Chrome is a convenient feature that allows you to easily access the products you’ve recently viewed. It serves as a reminder of the items you’ve been considering, ensuring that you don’t forget about them. Additionally, the card lets you know if there are any active promotions for the products you’ve viewed. This means that you can take advantage of discounts without having to search for them manually. Chrome’s proactive approach to finding discount codes saves you time and effort while maximizing your savings.

You May Also Like  Simplifying the management of first-party data with Google Ads Data Manager

Finding coupon codes using the Discount tag icon

Chrome makes it even easier to find coupon codes with the Discount tag icon in the Chrome address bar. When you visit a product page on a shopping site, you can simply click on the Discount tag icon to see any available coupon codes from the site you’re visiting. This eliminates the need to search for coupon codes separately and streamlines the process of applying discounts to your purchases. Chrome’s built-in discount code finder ensures that you never miss out on potential savings and makes your shopping experience hassle-free.

Price Insights Feature in Chrome

Settling uncertainty about price drops

One of the common concerns when making a purchase is whether the price will drop after buying. Google addresses this uncertainty with its price insights feature. Previously available only on Search, this feature is now accessible in Chrome on desktop. By providing information about a product’s typical price range and a price history graph, Chrome’s price insights feature allows you to make informed decisions and alleviates concerns about potential price drops. With this feature, you can shop confidently and enjoy peace of mind.

Accessing ‘Shopping insights’ label in Chrome

When browsing a shopping site in Chrome, you may come across the “Shopping insights” label in the Chrome address bar. This label indicates that price insights are available for the product you’re considering. By clicking on the label, you can access a new section in the Chrome side panel that provides details about the product’s price range and a price history graph. This information empowers you to make well-informed purchasing decisions based on the product’s pricing trends. Chrome’s price insights feature ensures that you’re equipped with all the necessary information to make the best purchasing choices.

Examining the product’s price range and history

The price insights feature in Chrome offers valuable insights into a product’s pricing patterns. By examining the product’s typical price range, you can determine whether the current price is a good deal or if it’s worth waiting for a potential price drop. Additionally, the price history graph shows how the product’s price has fluctuated over time, giving you a better understanding of its market value. Armed with this information, you can make informed decisions that align with your budget and preferences. Chrome’s price insights feature is a valuable tool for ensuring that you get the best value for your money.

How to find holiday shopping deals on Google

This image is property of storage.googleapis.com.

Setting Price Drop Alerts

Clicking the bell icon to receive notifications

Want to be the first to know when the price of a product drops? Google makes it easy to stay updated with price drop alerts. When you’re looking at a product on Search from Chrome on your mobile device, simply click the bell icon next to the product name. This action enables you to receive email and push notifications if the price of that product drops from retailers across the web. Price drop alerts ensure that you never miss out on a great deal and allow you to take advantage of discounts as soon as they become available.

Bookmarking products in the Shopping list folder

Chrome offers a convenient way to bookmark products that you’re interested in. By creating a Shopping list folder in Chrome on desktop, you can easily save products and keep track of them in one place. This eliminates the need to constantly search for the same products and allows you to access them whenever you’re ready to make a purchase. With your shopping list organized in a dedicated folder, you can efficiently manage your holiday shopping and stay on top of the best deals.

Getting price tracking updates

Once you’ve bookmarked products in your Shopping list folder, Chrome will automatically provide you with price tracking updates if available. This means that you’ll be notified if the price of a bookmarked product changes, enabling you to make timely decisions. By receiving price tracking updates, you can take advantage of price drops and discounts without constantly monitoring the products yourself. With these features, Google ensures that you have all the tools you need to shop smarter and make the most of your budget.

Conclusion

Improving shopping experience on Google

Google understands the importance of finding good deals and ensuring an excellent shopping experience for its users. With the new deals destination on Search and the various features available in Chrome, Google has made it easier than ever to find discounts, track prices, and make informed purchasing decisions. The comprehensive data set provided by the Shopping Graph ensures that you have access to a wide range of deals from thousands of merchants. By organizing millions of promotions in one place and offering proactive search for discount codes, Google simplifies the process of finding the best deals. Additionally, Chrome’s price insights feature and price tracking capabilities help alleviate uncertainty and maximize savings. With these improvements, Google is committed to enhancing your holiday shopping experience.

Holiday gift guide for inspiration

In addition to the new features and destinations, Google also offers the Holiday 100, an annual gift guide based on the year’s trending searches. This gift guide provides inspiration and ideas for everyone on your holiday shopping list. With a wide range of categories and products, you’re sure to find the perfect gifts that will bring joy to your loved ones. The Holiday 100 serves as a helpful resource for discovering unique and popular gift ideas, making your holiday shopping experience even more enjoyable.

With Google’s commitment to providing an excellent shopping experience, these new features and resources are designed to help you find the best deals, track prices, and shop with confidence. This holiday season, let Google be your guide to stress-free and savvy shopping.

How to find holiday shopping deals on Google

This image is property of storage.googleapis.com.

About the author 

Dipankar Raha

Greetings! I'm Dipankar Raha, and I hail from the beautiful city of Rangpur, Bangladesh. Since 2010, I've been savoring life in Dhaka, the vibrant capital of our wonderful country. At "DIPANKARRAHA.COM," I'm all about helping bloggers and aspiring entrepreneurs transform their passions into thriving online businesses. My aim is to empower you with valuable insights, free content on effective blogging strategies, and a curated selection of top-notch internet marketing tools and programs. Explore my blog for detailed product reviews, personal experiences, and tutorial videos. Join me on this exciting journey as we navigate the world of online marketing together!

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}

Title Goes Here


Get this Free E-Book

Use this bottom section to nudge your visitors.

>